AUGUST 1, 2008
GOLDRIVER ORCHARDS POSITIONED FOR GROWTH WITH LAUNCH OF NEW WEBSITE DEVELOPED BY LIAISON
With nearly one hundred years of walnut growing experience and a recently acquired walnut processing plant, GoldRiver Orchards of Oakdale CA, is well positioned to meet growing global demand for California walnuts.
The launch of goldriverorchards.com adds another critical component to a strategy of integrated marketing communications which will help GoldRiver Orchards reach an expanding audience of growers, buyers, and retail consumers.
"Liaison Marketing created our logo, they've been to our ranch during the harvest, and they created our beautiful retail package. They understand our business and the concept of brand-building. They have become the keeper of our GoldRiver Orchards brand.
Our website will serve as a wonderful way of introducing GoldRiver to prospective new customers, providing information to existing customers, and helping to continue the intricate process of building and polishing the GoldRiver Orchards brand."
Don Barton, Marketing Director
GoldRiver Orchards
The site provides a comprehensive review of GoldRiver's processing capability and chronicles the Barton family's extensive contribution to California agricultural history. In addition, the site offers a number of valuable resources to growers and buyers, such as crop reports, handling storage information, nutritional studies, industry news, etc.
Liaison Marketing Communications, Ltd. is a full service marketing communications provider, offering a comprehensive service realm to both consumer and business-to-business marketers. Services include all print, electronic, and interactive marketing vehicles, strategically integrated for optimum efficiency and effectiveness
|